Midlands jeweller Grace & Co has announced plans to open a shop in Burton-on-Trent at the end of October.
The business says it will open on Saturday 31 October 2026 at 13 St Modwens Walk, DE14 1HL, in the unit formerly occupied by Claire's Accessories.
The new Burton branch will be the group's twelfth shop, according to its release dated 1 October.
Burton added to Midlands shop network
Grace & Co's head office is in Ashby-de-la-Zouch. Its existing shop network includes other Midlands towns, with Hinckley, Nottingham and Market Harborough among the locations listed in the announcement.
Managing director Nichola Tweddle said the company had considered opening in Burton for several years and was attracted by the town's sense of community.
In the release, she said: “We have been eyeing up Burton for years. We have a great team in place - it’s a really friendly town and we are delighted to be here.”
The company says the shop will carry jewellery from a range of brands.
Opening date
The written company release gives 31 October as the opening day. Current company information is available on the Grace & Co website.



